"Respect for the rules embellishes the products we manufacture and distribute".
Thus the administrator of Orti di Puglia agricultural society, Gaetano Frulli, explains the reasons for the request for registration with the Quality agricultural work network. Admission came just a few weeks ago.
We are talking about a production reality built on the ashes of another company that over time has made a lot of talk about itself, even for working conditions reserved for employees: Jentu. After the bankruptcy, Frulli also took over the brand at auction, with the shed. And, in four years, he put it back on track, as it is today, in Guagnano, with 90 employees and a recently approved investment of 2.5 million euros.
The salad and the core business: "My intention - explains the entrepreneur from Bari - was not only to create a quality product but a product that would also enhance the territory in which the company was located and above all enhance the people who in that company were working. Hence the decision to also request registration on the "Network". It was a difficult step that required many sacrifices. And today I can say that building a company is not easy, but rebuilding it is even more difficult ".
At the center of the project to relaunch Jentu, Orti di Puglia therefore places the social dimension: «The relationship with collaborators is characterized by respect, the full application of contracts and transparency. On the other hand, today we are in a system in which not "networking" is impossible, at all levels.
We need to create a network - says Frulli - putting human resources in the best condition to do ".
Respect for the dignity of workers thus becomes an element to also increase the competitiveness index: "To compete in a market that tends to globalize, children can win with quality.
In order to produce quality, it is first of all necessary to guarantee quality in working relationships ».
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